Paul

I keep thinking I’m going to run out of things to write about The Beatles. I keep proving that notion wrong, at least to myself.

I recently enjoyed the final night of Paul McCartney’s Freshen Up Tour. He played to about 50,000 fans at a sold-out Dodger Stadium, where I last saw him five years ago. In fact, I included the setlist of that previous concert in the appendix of my second book, Endless Encores.

My key observation then was that Paul was as committed to his new music as he was to his historic catalog. That is what has allowed him not only to stay in the game for six decades, but to remain at the top of his own game—that constant hunger for reinvention. That is what has made him not just an artist, but a legend.

I had a new observation this time, partly about us, and partly about much more than us.

We are aging through time. These songs are becoming a constant.

Our memories are a snapshot in time. These songs bridge those snapshots.

We are temporal, driving the arcs of our lives. These songs are a continuum.

We will not be here forever. These songs could be.

These songs are ours to enjoy, but they don’t belong to us. They don’t even belong to Paul or The Beatles. They belong to the world.

These songs are universal. They bring us together. They make us happy. They make us remember.

We connect the dots of our life’s timelines from song to song, and in the moment of a single song played back at various points throughout those long and winding roads.

I remember first listening to “Sgt. Pepper” as a child and it takes me back to the record store where I bought the album. I remember first listening to “Band on the Run” as an adolescent and I am back in the hallways of school. I remember first listening to “Here Today” and I am transported to that sad December day when I was in college and John was murdered.

Each song fixes a moment in time that is never erased. Sometimes these moments get back-burnered for a while, but then the associated song reignites our memory. It’s a visceral reaction. It cannot be preempted.

Then there are the songs that pop up all through our lives. I remember “Blackbird” when I initially tried and failed to play it on my first guitar, scratching up my copy of The White Album with each needle reset. I remember hearing it at a New England rally protesting the war in El Salvador. I remember hearing at it the memorial service for a dear friend who loved The Beatles and left this world much too early in his own life. Whenever I think of the ceaseless work we still have to do in civil rights, I hear the lyrics in my mind: “You were only waiting for this moment to arise.”

A single song can traverse the entirety of our lives, inspiring one emotional reaction in our youth, an entirely different response in adulthood, and something even more profound as we continue to age. That’s an awful lot of punch for three minutes of commercial composition. Call it the miracle of creativity. Maybe we’re just very lucky to be in this audience.

Is this somehow unique to Paul, or even to The Beatles? Of course not. We all have our own take on the soundtrack of our lives. Yet sitting there in Dodger Stadium far from the stage but genuinely close to the music, my mind wandered from here to there and back again.

This night’s setlist spanned the entirety of an impossible 60something year career. All those perfect songs held me in the moment and connected the dots of my own journey. The songwriter’s inspirations became my timeline and all of our shared history.

In a single performance, all these songs come together in a temporal theme. We connect the dots of our lives in the collision of moments forced into relevancy. Sadness, joy, loss, love, babies born, children grown, the progression of our careers, the paths of our relationships, generations of sharing—it’s all there in the continuum.

For the performer on the grand stage, it’s his life’s work in stunning summary. For those beyond the proscenium, it’s pure accessibility, sheer singalong joy, and dancehall madness.

At the end of the show, Paul thanks us because we are one with his brilliant talent. We are part of it, and now we pass along the music to others who will not know The Beatles as more than a story. They will not see Paul play live. They will only know it is real because of the continuum. Their memories will replace ours. That is the continuum. It is why art is more permanent than we can ever imagine.

John Lennon is gone, but the songs remain.

George Harrison is gone,  but the songs remain.

George Martin is gone, but the songs remain.

Ringo Starr plays two songs live with his former mate, perhaps never again, and the songs remain.

Paul McCartney at age 77 puts on a three-hour rock show without a break that reminds us who we were, who we want to be, who we want to be with, and who we still can be. We connect the dots of our lives through his lyrics, rhythms, and melodies. There is something eternal about that.

Not convinced this is a form of magic that is as rare as it is tangible?

Listen again to the songs. Just listen to the songs.

This is awe.

Paul reminded us not to wait past the point of no return to say what needs to be said.

There’s one person I need to thank for bridging the continuum that is the almost six decades of my life.

His name is Paul.

_______________

Photos: Bruce Friedricks

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My Beatles Top 10

Paul McCartney, John Lennon, Ringo Starr, George Harrison

Is it just me or we in the midst of a Beatles Renaissance? Each month of this decade offers a 50th anniversary of something surrounding The Beatles. I’ve already attended the 50th anniversary of The Beatles concert at Dodger Stadium. I’ve enjoyed a screening of Ron Howard’s documentary Eight Days a Week featuring the band’s live tours of the U.S. to celebrate the 50th anniversary of their final stadium appearance. I’ve bought the live performance audio CD with reengineered recordings from the new film. I’ve subscribed to the new Beatles Channel on SiriusXM. I’ve marveled at multiple “Deconstructing The Beatles” lectures by my friend Scott Freiman, whose live presentations are now memorialized on DVD.

Okay, maybe it’s just me. Then again, with my new novel coming about how the soundtrack of our lives is inescapable in charting our life paths, The Beatles have never been more in the forefront of my mind.

For many years I have wanted to suggest my own Beatles Top 10 song list, but I have resisted for multiple reasons. First, because it does seem to change from year to year, depending on what’s consuming my attention or memory. Second, because I have been strictly advised by most Beatles luminaries that this is a fool’s errand—to rate The Beatles catalogue is akin to publicly stating the order in which you love your family and friends (a 2017 noble but flawed attempt to force rank all 213 songs is strong evidence of this). Third, because a single omission or overstated opinion might start an argument far more volatile than any around religion or politics, again putting the goodwill of colleagues at high risk. And fourth, because for all these reasons and more, I would undoubtedly be on course to a retraction, apology, restatement, or mass deleting of this post from the digital world, which is of course impossible.

Lists have a sad tendency to become permanent, even if deemed ephemeral.

Well, too bad, I’m doing it, if for no other reason than to defy my own fears, which I am certain John, Paul, George, and Ringo would applaud. I’ve restricted the list to songs written and recorded by The Beatles in their organic whole, without covers or selections from their various solo careers. The list is not in a precise order 1 to 10, because that numeration does ebb and flow with my mood, and so they remain unnumbered out of sheer fear of regret. Directionally this is my set list, and I hope I can stick to it.

Ladies and gentlemen, The Beatles!

In My Life (1965)

Hey, it’s my wedding song. If I don’t put it in first position I’m really in trouble. But it’s my wedding song for a reason, and the lyrics sit in a silver frame on my wife’s dresser because I bought the frame and put them there for both of us to read every day. Have a look at the words sometime. You may want to change your wedding song. “In my life, I love you more.”

While My Guitar Gently Weeps (1968)

This George Harrison tune haunts me unendingly, even more so since we lost George in 2001. I remember walking into a rock memorabilia store in Las Vegas years ago and seeing The Concert for George playing from a DVD on a widescreen and just standing there mesmerized with the sound pouring out in tribute. The guitar licks emerge like spoken lyrics and weave in and out of the simple verses with delicacy and determination. If you wanted to solo within the voice of an originator, this song gives you the chance of a lifetime.

Get Back (1969)

Whenever the word “Beatles” crosses my eardrums, I think of this song. It’s the quintessential tune that harnesses the ethos of the band, emerging from the tension of the end of their career but harkening back to the earliest days at the Cavern Club. If you ever get a chance to see the amazing Cirque du Soleil show Love at The Mirage in Vegas, or simply immerse yourself in the soundtrack mixed by George Martin, note the placement of this song in the early transition of the show from one era to another. The back beat is railroad steady yet quiet, it roars and rumbles without being bombastic. It is sonic, uncompromised rock ‘n’ roll, with Billy Preston on the backing keyboards to bring it home.

Nowhere Man (1965)

Ever have a song you can’t get out of your head because you’re not supposed to get it out of your head? This song, which somehow found its way into the core of the Yellow Submarine screenplay and inspired the character Jeremy Hillary Boob Ph.D., sings to me at every level of interpretation and inspiration. It begins a capella, offers some of the band’s finest happy harmonies, and tells a story that reaches into our hearts. “Isn’t he a bit like you and me?”

I Saw Her Standing There (1963)

Should you have the poor fortune of walking into a karaoke bar when I’m the leadoff fodder, I will be kicking off with this standard. It’s simple, it’s lively, it’s old school, and it works. It’s my wife’s second-favorite Beatles song no matter how badly I botch it. There is also a bit of sentimentality in it for me, as I remember when Lennon came out of hiding in 1974 after a tough few years, he was brought onstage for this one by Elton John—even more ironic because it’s a McCartney vocal. It’s on the B-side of “Philadelphia Freedom.” If you don’t know what a B-side is, my apologies.

Here Comes the Sun (1969)

How can a song be purely joyous and enormously sad at the same time? George Harrison had a way not only with melody and instrumentation, but with short words as fuses of emotion. Similar to “While My Guitar Gently Weeps” (and for that matter, “Something,” which just barely misses my list), it seems as though this epic was meant to be covered and reinterpreted. Did you see George play it with Paul Simon on Saturday Night Live in 1976? Yes, you need to do that.

Come Together (1969)

This is one of those Beatles tunes that sort of doesn’t fit in with the rest of their discography. It’s almost too dark for the lads from Liverpool to pull off, yet they do. The drumbeat cooked up by Ringo is as hallucinatory as the lyrics are caustic and scary. Possibly the only good thing to come out of the disastrous movie adaptation of Sgt. Pepper’s Lonely Hearts Club Band was the Aerosmith cover of this piercing track. If John hadn’t envisioned it for The Beatles he might have handed it to Steven Tyler (to be fair, the Earth, Wind, and Fire cover of “Got to Get You into My Life” is the only other decent tune to come out of that movie, but I digress).

All You Need Is Love (1967)

As if it weren’t enough for it to be a perfect anthem for the 1960s and every decade to follow, this beautiful tune debuted on one of the first global satellite TV broadcasts of all time, adding science to art to a community be-in that included Mick Jagger and Eric Clapton sitting on the floor. It also was well placed as the denouement resolution to the Yellow Submarine movie in lovingly crushing the Blue Meanies. Love, love, love.

Eleanor Rigby (1966)

“Ah, look at all the lonely people.” Yeah, on many days I’m one of them. When I was in high school the lyrics to this song somehow appeared in our poetry anthology. It was one of the more controversial classroom moments I can remember as a young student of literature and music, and I never forgot it. The question posed in English class was how to differentiate the contemporary (where the root word is “temporary”) from the canon worthy of poetic study. I wondered why that was important. I still do. “Eleanor Rigby” still makes the canon for me.

“Abbey Road Medley” (1969)

As I wrestled with the rest of the catalogue, I honestly couldn’t come up with a tenth song. I argued with myself and couldn’t find a way to win. I know it’s cheating, but I settled on the Abbey Road Medley, which is technically up to eight songs that begin with “You Never Give Me Your Money” and close with “The End.” Some people think it starts five songs later with “Golden Slumbers” and “Carry That Weight,” which is the shorter version Paul has been playing in his latest live tours as an encore. Regardless, it’s a powerful collection that spans the band’s musicality from rhythm solo to storytelling to full orchestration. It finishes big as a rocker. It’s how a lot of people remember the band coming to an end, myself included.

Agree, disagree, or want to chime in? I’m all ears, and always up for a good Beatles chat. Let me hear from you. Pretty soon these 50th anniversaries will have expired and we won’t have such a good excuse.

_______________

Photo: Freda Kelly circa 1962 (a gift to the author)

The Emergent Miracle of 50

Were popular songs from 1918 played widely in 1968?

How about songs from 1928 in 1978?

Or songs from 1938 in 1988?

So how come songs from 1968 are still widely played in 2018?

Want to know why? Here are ten songs from the top of the charts in 1968, from the Billboard Hot 100 of that year:

“Hey Jude” by The Beatles (#1).

“Sunshine of Your Love” by Cream (#6).

“Mrs. Robinson” by Simon and Garfunkel (#9).

“Mony Mony” by Tommy James and the Shondells (#13).

“Dance to the Music” by Sly and the Family Stone (#20).

“Born to Be Wild” by Steppenwolf (#31).

“Jumpin’ Jack Flash” by The Rolling Stones (#50).

“Light My Fire” by Jose Feliciano (#52).

“Ain’t Nothing Like the Real Thing” by Marvin Gaye and Tammi Terrell (#57).

“I Say a Little Prayer for You” by Aretha Franklin (#93).

I don’t think I need to write any more words today. The point proves itself. We don’t need to know why. The songs speak for themselves. They sing for themselves. Our attachment is primal, mystical, enduring.

Given the fifty years between the 1960s and the 2010s, not a day goes by that we don’t celebrate the 50th anniversary of something, for many of us our own time on the earth.

Last year we celebrated the 50th anniversary of Sgt. Pepper’s Lonely Hearts Club Band. This year it’s The White Album.

The Rolling Stones already have a 50 and Counting tour on their resume. Last year Fleetwood Mac hit 50 and headlined The Classic West and East stadium tours alongside iconic peers the Eagles, Doobie Brothers, Steely Dan, Journey, and Earth, Wind, & Fire.

Paul McCartney will likely tour until he can no longer stand on the stage. Ringo is still regularly on the road with his All-Starr Band.  You’ll remember that The Beatles led The British Invasion shortly after the Kennedy assassination. Yes, “all those years ago!”

So what is the endurance factor of what we now call classic rock? Is it simply that the baby boomers who shepherded these bands in youthful acts of defiance are living a lot longer? There might be something to that, but it doesn’t explain why so many millennials are subscribing to the same Spotify channels as their parents.

Certainly improvements in studio and consumer technology have made it easier to preserve and share high-quality recordings of later eras, but the conduit of access is a mechanical bridge, not an emotional path to replay. Variety shows on television in the 1960s and 1970s harkened back to songs of prior times, but not with the same urgency, devotion, or pervasiveness. The sheer volume of fifty-year-old songs populating playlists across age groups today tells us that “something’s happening here.”

Walk into a downtown bar or hotel lounge and you might be as likely to hear a cover band playing “Suzie Q” (Creedence Clearwater Revival, #97 in 1968) as you are anything from Bruno Mars or Beyoncé. I’m not suggesting every roadhouse on the highway basks in nostalgia, but when you walk into a live club and hear “Hello, I Love You” (The Doors, #14 in 1968) little about it seems dated or out of place. Of course there is an entire segment of the population who couldn’t care less about fifty-year-old relics, but the fans who forever revel in these not-so-ancient hits will stay up all night on the dance floor as long as the song list rolls.

It’s the music. It was good fifty years ago and it’s good today. For many who loved the music when it first hit the airways, this is the soundtrack of our lives. We love it, we love the memories that come with it, we love the way it makes us feel. We are silly enough to believe it keeps us young, and we want to share the beat with anyone who can’t sit still once the guitar licks begin pouring from the stage.

It doesn’t matter if that stage is a tiny corner platform in a pizza joint or a grand proscenium dragged into Dodger Stadium. We love the famous original acts when they are on the road, but we also love the young house bands who take the time to learn to play the hits well and then sneak in an original song of their own.

We love the occasional current star who braves an interpretation of a long-ago track (Dylan’s “All Along the Watchtower” covered by Devlin with Ed Sheeran is mighty powerful material). We love the new beside the old. We feel those classic rock tunes as part of our being, whether live, broadcast, streamed, satellite transmitted, or silently resonant in our minds.

Surely there is context to consider in a half-century of resilience, the voices of youth and diversity fighting for equal footing with established authority in the latter half of the twentieth century. Yet context doesn’t make a pop song last. Composition does. Performance does. Texture does. Maybe artists under contract just got better at the whole Tin Pan Alley game. Maybe they started to care as much about their legacy as their commercial acumen. Maybe connecting the generations came to mean more to them than the hunger for flowing cash. Well, maybe.

I’ve been thinking and writing about these songs most of my life, linking them to stories and plays, stitching their lyrics into the fabric of modern and historical philosophy. I’m never quite satisfied with the words I choose to explain why this music matters to me as much as it does. I suppose the songs are an organic whole without explanation. As so many of the young artists declared of their work when it was created, it was never meant to be analyzed. The songs were meant to be felt.

That doesn’t adequately address why this half-century is different, and why people like me believe so many of these songs are not likely to evaporate from the earth when we are no longer here to listen to them. The magic has emerged without anyone showing how the trick is done. That’s probably because the magicians don’t know how they did the trick.

It’s probably better that way. It keeps things authentic.

Keep listening. Keep embracing the beat. Feel young and stay young. You know I will—with any luck for another fifty years.

 

Endless Encores: A Brief Excerpt on Profits

EE CoverWith the September 22, 2015 publication of my second book, Endless Encores, I wanted to share a few excerpts to catch your interest. Published by The Story Plant, this is a business parable about People, Products, Profits—in that order. This excerpt is from the chapter about Profits.

♫ ♫ ♫

There was a modest rumble in the room. A flight had been called. It was not Daphne and Paul’s flight to Los Angeles, but both were heartened by the rustling of computer bags and rollaboards around them as fellow passengers-in-waiting began ambling to the door. It had been a long night, but now it appeared the delay would not go on forever, nor the conversation.

“We have hope,” proclaimed Paul. “We’re going to get out of here.”

“Hope is the strength that keeps us going,” said Daphne, watching people around her happily begin to leave the airport lounge. Since their flight wasn’t leaving, she had no reason to follow them, but she knew her remaining time with Paul would be limited.

“When you set out to determine strategy, how do you think about building the business so it keeps growing?” continued Paul. “No sane executive wants to lead a company into the Dead Brand Graveyard, yet so many end up there. Suppose they have the best people and the best products. How do they get their head around a business model that is going to both work now and expand into the future?”

“That’s the greatest enigma of all,” answered Daphne. “You have to think about recurring revenue alongside new revenue. Some transactions have to be there without your prodding, so you can add new transactions on top of them. If you’re going to spend money to acquire new customers, you have to balance that with what you’re spending to retain the ones you have. If all you do is spend to acquire new business, your margins will be perpetually squeezed. No fun, I assure you.”

“My boss says that all the time,” agreed Paul. “If every year you start the P&L from zero, it’s virtually impossible to grow. You have to know there is some business already on its way from your catalogue of products, and on top of that you add new product introductions.”

“Smart guy, your boss,” said Daphne. “He gets the mix a lot of us miss. Maybe he was at the same Paul McCartney concert I attended.”

“The same boss who isn’t going to can me for this lackluster sequel?”

“Yes, that clever fellow. Let me ask you something about that catalogue of products, the base of recurring revenue. Do you cannibalize your own markets before the competition does it for you?”

“Well, we don’t put out the same videogames, so it’s not exactly possible,” said Paul. “But if you’re asking do we sometimes leave one out there longer than we should to extract the last bit of profit from it, yeah, we do that sometimes.”

“How does it make you feel?”

“Queasy”

“Me, too,” winced Daphne. “I think we all do it to some extent, but the key to all of this is balance. Yes, you need a base of recurring revenue, but if you don’t give your customers something new and exciting before your competitors do, they will sweep your customers into their camp. You have to study and manage the ratios of evergreen and introductory endeavors at work in all your sales channels. Remember, constraints on distribution are low, choices are high.”

“It’s staggeringly hard to find the stamina to pull a product from the shelf when it’s still selling,” said Paul. “R&D costs are ridiculously high. We need all the sales we can muster for contribution margin to make sense.”

“One of the hardest choices in business is to pull a product while it’s still moving. Again, what we are talking about is strategy. Of course you don’t want to leave more money on the table than you should, but you’ll often find you need to leave some. If you don’t do it, your competitors will happily obviate your offerings. That can be the end of one brand and the birth of a new one that is no longer yours.”

♫ ♫ ♫

Endless Encores: Repeating Success Through People, Products, and Profits by Ken Goldstein is available in hardcover and as an e-book from Amazon, Barnes and Noble, iBooks, Kobo, IndieBound, Indigo, and at independent bookstores near you.

“Focus relentlessly on the extraordinary.” Pub Day